{"id":85,"date":"2018-12-17T18:28:30","date_gmt":"2018-12-17T23:28:30","guid":{"rendered":"http:\/\/mcmillanvantage.com\/?page_id=85"},"modified":"2022-06-20T12:55:19","modified_gmt":"2022-06-20T16:55:19","slug":"communications-strategiques","status":"publish","type":"page","link":"https:\/\/mcmillanvantage.com\/fr\/expertise\/communications-strategiques\/","title":{"rendered":"Les communications strat\u00e9giques"},"content":{"rendered":"\n<p class=\"no-bottom-margin\" style=\"font-size:40px;text-transform:uppercase\">domaines de service<\/p>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\"\/>\n\n\n\n<div class=\"wp-block-group alignfull has-ast-global-color-6-background-color has-background is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"wp-block-group__inner-container\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><figure class=\"wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1077\" height=\"628\" src=\"https:\/\/mcmillanvantage.com\/fr\/wp-content\/uploads\/sites\/3\/2022\/02\/Illustrations-stratcom-v2-1077x628.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"illustration of figures admiring shapes\" style=\"object-fit:cover;\" srcset=\"https:\/\/mcmillanvantage.com\/fr\/wp-content\/uploads\/sites\/3\/2022\/02\/Illustrations-stratcom-v2-1077x628.png 1077w, https:\/\/mcmillanvantage.com\/fr\/wp-content\/uploads\/sites\/3\/2022\/02\/Illustrations-stratcom-v2-300x175.png 300w, https:\/\/mcmillanvantage.com\/fr\/wp-content\/uploads\/sites\/3\/2022\/02\/Illustrations-stratcom-v2-1024x597.png 1024w, https:\/\/mcmillanvantage.com\/fr\/wp-content\/uploads\/sites\/3\/2022\/02\/Illustrations-stratcom-v2-768x448.png 768w, https:\/\/mcmillanvantage.com\/fr\/wp-content\/uploads\/sites\/3\/2022\/02\/Illustrations-stratcom-v2.png 1200w\" sizes=\"auto, (max-width: 1077px) 100vw, 1077px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<h1 class=\"has-ast-global-color-0-color has-text-color wp-block-heading\" id=\"strategic-communications\" style=\"text-transform:capitalize\"><strong>Les communications strat\u00e9giques<\/strong><\/h1>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>McMillan Vantage propose un regard nouveau sur vos d\u00e9fis et enjeux.&nbsp;Nos experts en communications strat\u00e9giques vous aident \u00e0 formuler votre histoire de mani\u00e8re \u00e0 joindre les interlocuteurs influents. Un&nbsp;conseil&nbsp;d\u2019administration, des cadres dirigeants et des \u00e9quipes de communications comptent sur nous pour livrer des r\u00e9sultats op\u00e9rationnels et concevoir des plateformes de communications int\u00e9gr\u00e9es fond\u00e9es sur une proposition de valeur claire. Notre r\u00e9flexion \u00e9clair\u00e9e et nos conseils judicieux contribuent \u00e0 sensibiliser le public \u00e0 l\u2019\u00e9chelle locale ou nationale et \u00e0 lui faire conna\u00eetre la cause de nos clients des secteurs public, priv\u00e9 et sans but lucratif. Toujours pr\u00eate \u00e0 l\u2019action, notre \u00e9quipe de professionnels de la communication est l\u00e0 pour faire avancer vos objectifs de communication.<\/p>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"when-you-need-to-know-about-strategic-communications-mcmillan-vantage-advises-you-on\" style=\"font-size:1.2rem\"><strong>Si vous devez en savoir plus sur les communications strat\u00e9giques, McMillan Vantage vous conseille sur&nbsp;:<\/strong><\/h2>\n\n\n\n<div style=\"height:16px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Ce qu\u2019il en est&nbsp;:&nbsp;<\/strong>La strat\u00e9gie est au c\u0153ur de nos services. Des relations publiques \u00e0 la gestion du changement en passant par le leadership intellectuel des cadres dirigeants&nbsp;et l\u2019engagement des employ\u00e9s, nous concevons des strat\u00e9gies sur mesure qui trouvent un \u00e9cho.<\/p>\n\n\n\n<p><strong>Ce qui est important&nbsp;:<\/strong>&nbsp;McMillan Vantage conna\u00eet bien les attitudes, les valeurs et les opinions du public canadien. Nous utilisons nos recherches de pointe sur l\u2019opinion publique pour \u00e9laborer des r\u00e9cits qui renforcent l\u2019image et la reconnaissance de marque. Structur\u00e9s sous forme de r\u00e9cits et ancr\u00e9s tant dans l\u2019\u00e9motivit\u00e9 que la rationalit\u00e9, nos programmes changent les opinions, prot\u00e8gent l\u2019image, am\u00e9liorent la visibilit\u00e9 et suscitent l\u2019action.<\/p>\n\n\n\n<p><strong>Ce qu\u2019il faut faire :<\/strong>&nbsp;L\u2019\u00e9cosyst\u00e8me des communications est en constante \u00e9volution, offrant de nouveaux outils et canaux de communication pour raconter votre histoire. Notre approche int\u00e9gr\u00e9e en mati\u00e8re de planification des communications nous permet d\u2019utiliser, voire de cr\u00e9er, les meilleurs outils pour r\u00e9aliser vos objectifs. Des relations avec les m\u00e9dias aux communications num\u00e9riques en passant par la cr\u00e9ation d\u2019un profil d\u2019entreprise et l\u2019engagement des employ\u00e9s, nous avons ce qu\u2019il vous faut.<\/p>\n\n\n\n<div style=\"height:32px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator is-style-wide\"\/>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<p class=\"has-arrow-style\"><a href=\"https:\/\/mcmillanvantage.com\/fr\/expertise\/\" data-type=\"page\" data-id=\"1248\"><\/a><a href=\"https:\/\/mcmillanvantage.com\/fr\/expertise\/\">Voir notre expertise<\/a><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p>Pour savoir comment nos services de communications strat\u00e9giques peuvent aider votre organisation, veuillez communiquer avec Robyn Osgood ou Andrea Donlan.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>domaines de service Les communications strat\u00e9giques McMillan Vantage propose un regard nouveau sur vos d\u00e9fis et enjeux.&nbsp;Nos experts en communications strat\u00e9giques vous aident \u00e0 formuler&hellip;<\/p>\n<p class=\"read-more\"><a class=\"\" href=\"https:\/\/mcmillanvantage.com\/fr\/expertise\/communications-strategiques\/\"><span class=\"screen-reader-text\">Les communications strat\u00e9giques<\/span>Lire plus<\/a><\/span><\/p>\n","protected":false},"author":1,"featured_media":2324,"parent":1248,"menu_order":3,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"default","ast-global-header-display":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","footnotes":""},"class_list":["post-85","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Les communications strat\u00e9giques - McMillan Vantage<\/title>\n<meta name=\"description\" content=\"McMillan Vantage brings a fresh perspective to challenging issues. 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